Founder, Brad Sauber, Japan

About

RAID is rooted in the truth of the human journey. At its core, RAID exists to offer one of the most authentic, thoughtful, and immersive experiences possible on a bicycle. Built from decades spent at the intersection of travel, culture, and cycling, RAID was created to take riders beyond the obvious—into places that are rarely seen from the saddle, both far from home and closer than expected.

Today, RAID designs cycling journeys in a select number of carefully chosen destinations, each explored with intention and depth. These trips are curated for the adventure-seeking intermediate to advanced cyclist—riders who value challenge, curiosity, and experience over spectacle.

Founded by long-time tour operator and lifelong cyclist Brad Sauber and his wife Dawn, RAID is shaped by more than 25 years of hands-on experience building meaningful travel. Brad has spent his career pushing past the surface of destinations—seeking what makes a place real—and bringing riders with him. From the quiet backroads of Japan to the wild edges of the California coast, RAID has earned a reputation for delivering experiences that feel earned, not staged.

No two RAID trips are the same, because no two riders are. Each journey is built as a shared narrative—shaped by the backgrounds of the people who ride it, the character of the landscape, and the personalities encountered along the way. We believe cycling can be a form of freedom, even in a world increasingly defined by numbers, devices, and performance. RAID is about movement, discovery, and connection—through the machine, through art, and through place.

At the heart of RAID is a culture that has formed naturally over time, shaped by like-minded riders and shared miles. Its foundations are simple: a spirit of exploration, a respect for quality and craft, and an appreciation for a certain rhythm of life.

If that spirit resonates, we’d be glad to have you ride with us.