NOTES FROM TEQUILA

Planning a trip to Tequila from PV, Sayulita, or Guadalajara? Here’s the move: hit the road early and aim to land in El Arenal just in time for a noon-ish tasting at one of my absolute favorite distilleries—Cascahuin or Amatiteña. Trust me, they’re both worth the hype.

We usually kick things off with a deep dive into the bold, beautiful world of Cascahuin, then follow it up with some local street tacos that absolutely slap. After you've refueled on salsa and sunshine, head to Amatiteña around 3pm for another round of small-batch magic.

Pro tip: if you’re driving in from the coast via the new toll road, you’re looking at a smooth 2 hour 45 minute ride. Roll early, sip wisely, and make a day of it!

El Arenal

El Arenal is a municipality in Jalisco, Mexico, located near the town of Tequila. It's considered the gateway to the Agave Landscape of the Tequila Valley, a UNESCO World Heritage Site. El Arenal is known for its blue agave fields and tequila production.
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DISTILLERIES

Cascahuín - Tequila Cascahuín is a family-owned distillery in El Arenal, Jalisco, that has been producing high-quality, traditionally made tequila since 1904. Known for its commitment to heritage methods, Cascahuín uses slow-cooked agave in brick ovens, roller mills, and open-air fermentation to create tequilas with depth, character, and strong regional identity. Their expressions, like the Cascahuín Plata and Extra Añejo, are widely respected for purity, bold agave flavor, and minimal additives—making them a favorite among agave spirit aficionados and bartenders worldwide. Kevin is a wonderful tour guide - +52 33 2747 8675 WhatsApp Sylvia to make a reservation for tasting and tour - +52 33 3225 7659. Prices are approximately $500 MXN (~$30 USD) per person, depending on the tasting selection.

Tour Options:
Standard Tour: Includes a guided visit through the distillery and tastings of Blanco, Reposado, and Añejo tequilas.
Premium Tour: Offers an in-depth experience with tastings of additional expressions such as 48°, Tahona, and Extra Añejo tequilas. _______________________________________________

Amatiteña Tequila - Amatiteña is a distinguished, single-estate tequila crafted in Amatitán, Jalisco, by fifth-generation maestro tequilero Don Alberto Partida. This artisanal spirit is produced at NOM 1477, utilizing time-honored methods that predate the industrialization of tequila. *Barrancas: A limited edition high-proof blanco distilled from agaves grown in a single field, known for its fruity and earthy character. Amatiteña Tequila stands as a testament to the rich heritage and artisanal craftsmanship of traditional tequila production, offering a unique and authentic tasting experience for enthusiasts and connoisseurs alike. info@sipamatitan.mx WhatsApp +52 374 114 1100 to set up a tasting and tour.

Following the tour at Amatiteña, if you drive through El Arenal on Hwy 15 towards the village of Amatitan, at the Pemex gas station on the left, is the entrance to the Amatiteña Garden Bar, a newer outdoor cocktail garden nestled in the agave fields, perfect for sunset drinks and cultural immersion.open Fri, Sat, Sun- +52 37 4114 1100, Antiguo Camino Real, 45380 Amatitán, Jal., Mexico All of the drinks feature Amatiteña tequila. Light snacks, tacos and tamales are available. Very fun place, if not a bit loud at times.
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Amatitán

DISTILLERIES

Amatitán, Jalisco is a picturesque town It’s internationally recognized as one of the birthplaces of tequila and is part of the UNESCO World Heritage-listed Agave Landscape and Ancient Industrial Facilities of Tequila. Home to some of the oldest tequila distilleries in Mexico, including Herradura.

La Cueva de Don Cenobio - is a standout dining destination set on an expansive, historic estate in Amatitán. Known for its rustic elegance, the restaurant offers a refined yet authentic take on traditional Mexican cuisine. Guests can enjoy their meal amid lush gardens, stone archways, and colonial architecture, creating a setting that feels both timeless and immersive. With a menu rooted in regional flavors and a focus on local ingredients and tequila pairings, it’s a perfect place to experience the spirit—and spirits—of Jalisco in every sense.

Arturo's carne y tacos. Right on Hwy 15 in the middle of town, is Arturo's carne y tacos. Killer street tacos!

Tequila las Juntas - is a distinguished tequila distillery located in Amatitán, within Mexico's renowned Los Valles region. Operating under NOM 1500, this distillery is celebrated for producing a variety of tequila brands, including Blue Head, Trianon, 5150, Monte Fino, and Tequila Barajas. They will sell bulk tequila directly from the barrels. We will often purchase 80-100 gallons at a time. Camino a la Barranca del Tecuàn 11, Hacienda San José del Refugio, 45380 Amatitán, Jal., Mexico +52 374 745 1050 Open everyday 9-5pm.

Caballito Cerrero is a revered agave spirit producer based in Amatitán, Jalisco, Mexico. Founded in 1950 by Don Alfonso Jiménez Rosales—co-founder of Tequila Herradura—the brand's name translates to "The Untamed Horse," symbolizing its independent spirit. Due to a deliberate departure from the Consejo Regulador del Tequila (CRT) in 2018, Caballito Cerrero's products are labeled as "destilado de agave" rather than tequila, allowing them greater freedom in production methods and agave selection. Distillery: Santa Rita Fabrica, one of Mexico's oldest distilleries, dating back to 1873. You can tour the Caballito Cerrero Distillery in Amatitán—but it requires a bit of planning. The distillery, known for its artisanal "destilado de agave," offers tours by appointment only. One recommended contact is Francisco Castillón, also known as "Pancho," who specializes in organizing distillery visits in the region. He can be reached at +52 333 463 6769 and is known for facilitating access to exclusive distilleries like Caballito Cerrero. The distillery itself is steeped in history, situated on the Santa Rita estate, which dates back to the 1600s. Visitors have noted the opportunity to see original distillation sites from that era, offering a unique glimpse into the traditional methods of agave spirit production. A must video if your interested in this tequila WATCH HERE

Atanasio Tequila & Cazcanes Tequila, Casa Don Atanasio is a boutique, additive-free tequila brand renowned for its commitment to traditional, small-batch production methods. Visitors can experience the Cazcanes distillery firsthand through guided tours. These tours offer an in-depth look at their artisanal production process, from sourcing agave to fermentation and distillation. WATCH HERE. To book tours HERE Location Las Huertas 20, San Pedro de Los Landeros, 46400 Tequila, Jal.Phone number: 33 1106 7069

PLACES TO STAY

Hotel boutique Casa Lerdo - I have stayed at the quiet and very nice hotel in Amatitán, Hotel boutique Casa Lerdo, a unique blend of traditional Mexican architecture and modern comforts, providing guests with an authentic and comfortable stay. Calle Lerdo de Tejada #61, Amatitán, Jalisco, The hotel boasts 16 uniquely designed rooms, each named after different tequila expressions, such as Tequila Blanco, Reposado, Añejo, and Extra Añejo. These rooms are thoughtfully decorated to reflect the rich tequila heritage of the region. Phone: For bookings and inquiries, guests can contact the hotel at +52 33 1470 9126. Instagram Account
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Tequila

Tequila is a town in Mexico’s western state of Jalisco. It’s known for its production of the famous spirit. Near the foot of the Tequila Volcano, the outskirts of town are dotted with fields of blue agave, the liquor’s main ingredient. The production process can be observed at several distilleries and haciendas. The Museo Nacional del Tequila and the Museo Los Abuelos feature exhibits on the history of the drink. It’s a small, relatively quiet Pueblo Mágico town. Friday-Saturday tend to be a bit busier, but the weekday’s are very quiet.


PLACES TO STAY

Casa Salles Hotel Boutique
I recommend Casa Salles Hotel Boutique for a 2-night stay in Tequila. 4-star hotel - C. la Villa 3, La Villa, 46400 Tequila, Jal., Mexico +52 374 688 0388 - is a luxurious retreat nestled in the heart of Tequila, Jalisco, offering guests an immersive experience into the world of tequila. This boutique hotel is adjacent to the renowned El Tequileño distillery, providing guests with unique opportunities to explore tequila production firsthand. Canadian owned, On-site restaurant Mango Cocina de Origen offers a culinary journey with dishes that incorporate local ingredients and flavors. Signature dishes include grilled octopus paired with El Tequileño Blanco margaritas, and desserts infused with tequila notes. Amenities: Guests can relax by the outdoor pool, indulge in treatments at the Reposado Spa, or participate in tequila tastings and distillery tours. The hotel also offers curated experiences, including agave field tours and traditional Mexican cooking classes. WhatsApp Gina Castillo- +1 415 418 8887 - she is El Tequileño tasting manager and can assist with any of your plans for the hotel. I recommend this property because their staff is more active in helping you navigate tastings and activities than Ánimas.

Hotel Solar de las Ánimas
Hotel Solar de las Ánimas is a distinguished 5-star boutique hotel located in the heart of Tequila, Jalisco, Mexico -Calle Ramón Corona 86, Colonia Centro, 46400 Tequila-+52 374 742 6700. Situated at Calle Ramón Corona 86, it stands adjacent to the 18th-century Church of Santiago Apóstol. The hotel boasts 93 elegantly designed rooms, reflecting Creole colonial architecture. Facilities include an outdoor swimming pool, fitness center, spa with sauna and massage services, and a library. Its central location provides easy access to local attractions, including the National Museum of Tequila and the La Rojeña distillery.

Matices Hotel de Barricas
4-star hotel - La Cofradía 1297 La Cofradía, 46400 Tequila, Jal., Mexico +52 374 742 6800 Matices Hotel de Barricas, formerly known as Hotel Boutique La Cofradía, is a distinctive 5-star boutique hotel. This unique establishment offers guests an immersive experience into the world of tequila, being situated within the grounds of the La Cofradía distillery. Unique Accommodations: The hotel boasts 38 themed rooms, some of which are designed to resemble giant tequila barrels, providing a one-of-a-kind lodging experience. Tequila Experiences: Guests can enjoy tequila tasting sessions, guided tours of the on-site distillery, and even participate in the tequila-making process, offering an authentic insight into the spirit's production . Dining Options: The property features two restaurants: La Taberna del Cofrade, offering regional cuisine in a unique underground setting, and La Catrina, which serves traditional Mexican dishes with a modern twist.
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BARS

There are two very interesting bars, both very different from one another, but are a must when visiting Tequila.

El Beso Cantina
Our absolute favorite spot for sipping top-shelf tequila? El Beso Cantina, no question. This place is a hidden gem for agave lovers. Behind the bar is Dan, always ready with a solid pour and a great story. And then there’s Jannet—the heart and soul of El Beso. She’s not just the owner; she’s a six-level tequila expert, with deep connections to the finest boutique distilleries in Jalisco.

When a new tequila drops, El Beso is one of the first places to get a bottle—think of it as your backstage pass to the world of small-batch spirits. Here you can taste standout brands like Caballito Cerrero, G4, Cascahuín, Arte NOM 1123, Nobleza 33, Fortaleza, Ocho, El Luchador, Wild Common, Exiquia, Amatiteña, Cazcanes, Atanasio, and so many more.

And the food? Let’s just say the small-but-mighty menu punches way above its weight. The tacos are some of the best in town, and the guacamole is possibly the finest I’ve ever had—creamy, bright, and perfectly seasoned. Oh, and if you’re craving a break from tequila, Jannet also pours Fortuna beer, brewed just up the road. For those interested in unique cocktails, El Beso Cantina is known for its exceptional Paloma, crafted with 48% ABV Espadin Mezcal, grapefruit juice, simple syrup, and Lechuguilla.

El Beso isn’t just a bar—it’s an experience. Bring your curiosity and your appetite. You can WhatsApp Janet directly at +52 33 2406 1277 Address- C. Francisco I. Madero 101, Mayahuel, 46400 Tequila, Jal., Mexico Hours ( 2pm - late.). If you’re a small crew on the hunt for something truly unforgettable, shoot Janet a text about her legendary Tiny Bar! It’s tucked away in her garage—yes, her garage—and it’s where she hosts ultra-exclusive tastings for her favorite kind of people: the fun, the curious, and the tequila-obsessed. Shhh… it’s kind of a secret.

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Cantina La Capilla, nestled in the heart of Tequila, Jalisco, is a legendary establishment renowned for its rich history and signature cocktail, the Batanga. Established in 1940 by Don Javier Delgado Corona, this cantina has become a cultural landmark, attracting both locals and travelers seeking an authentic tequila experience. The Birthplace of the Batanga

In 1961, Don Javier crafted the Batanga, a refreshing cocktail combining tequila, fresh lime juice, and Coca-Cola, served in a glass with a salted rim. What sets this drink apart is the unique stirring method—using a long, wood-handled knife that Don Javier also employed for preparing garnishes. This technique is said to impart subtle flavors to the cocktail, enhancing its distinct taste. Stepping into La Capilla is like traveling back in time. The cantina's rustic charm, adorned with memorabilia and photographs, tells stories of decades past. Despite its unassuming appearance, La Capilla's reputation has earned it a spot on the World's 50 Best Bars list, highlighting its significance in the global cocktail scene. Friday and Saturday nights are the best time to visit! If your staying at Casa Salles- they use Tequila La Tequileña Blanco in their Batangas. La Capilla at +52 33 1163 4039 located at the corner of Calle México and Calle Hidalgo

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RESTAURANTS

Tequila may be the king of spirits, but it's not exactly the capital of cuisine—yet! While it’s not a foodie's paradise (no Michelin stars here), there are a few tasty gems around town to keep you fueled and smiling. Just think of it as snacking your way between sips—come for the tequila, stay for the tacos.

  • Best Tacos and Guacamole - El Beso Cantina

  • Best Fine Dining - Casa Salles Hotel Boutique on-site restaurant Mango Cocina de Origen

  • Breakfast, Brunch - Mexican - La Cueva de Don Cenobio

  • Mexican - Restaurante La Fonda Cholula

  • Best Fish Tacos- Fortaleza

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DISTILLERIES

Fortaleza Los Abuelos

Tequila Fortaleza is a beloved brand that honors the rich heritage of tequila-making in Mexico. Founded in 2005 by Guillermo Erickson Sauza, a fifth-generation tequila producer, Fortaleza continues the legacy of the Sauza family, pioneers in the tequila industry since the 19th century. The Sauza family's tequila journey began in 1873 when Don Cenobio Sauza established the La Perseverancia distillery in Tequila, Jalisco. Don Cenobio was instrumental in shaping the tequila industry: he was the first to export "mezcal de tequila" to the United States, shortened the name to "tequila," and introduced steam cooking for agave, replacing traditional earthen pits. He also advocated for the exclusive use of blue agave in tequila production. After the family sold the Sauza brand in the 1970s, Guillermo Sauza revitalized the family's original distillery, La Fortaleza, in 1999. By 2005, he launched Tequila Fortaleza, embracing traditional methods to produce tequila as his ancestors did over a century ago. Tours are offered multiple times daily but fill up quickly due to limited group sizes. It's recommended to book in advance through the official Fortaleza website. Save room for the fish taco’s and espresso onsite! WhatsApp - +52 33 1313 5152

El Tequileño

El Tequileño Tasting Room offers an intimate and immersive experience for tequila enthusiasts. Located adjacent to the historic La Guarreña Distillery and the boutique Casa Salles Hotel. Visitors can partake in guided tastings led by knowledgeable tequila experts, sampling a range of El Tequileño's award-winning expressions. Options include the El Tequileño Tour, featuring a tasting of five tequilas, and the El Tequileño Food Pairing, which pairs four ultra-premium tequilas with culinary offerings crafted by Chef Efrain Villanueva of Casa Salles. Chiapas #51, Col. Centro, Tequila To plan your visit or book a tasting experience, you can visit their official website.

Tequila Arette

Tequila Arette is a cherished gem in the heart of Tequila, Jalisco, offering a rich tapestry of tradition, craftsmanship, and family legacy. Established in the early 1900s, the El Llano Distillery stands as one of the oldest tequila distilleries in Tequila. Revitalized in 1978 by brothers Eduardo and Jaime Orendain, the distillery continues to uphold the family's dedication to producing high-quality tequila using traditional methods. The Orendain family's legacy in tequila production spans five generations, with Eduardo Orendain also serving as a former mayor of Tequila and the current president of the National Chamber for the Tequila Industry (CNIT). Tequila Arette is crafted exclusively from 100% estate-grown blue Weber agave. Visitors can explore the historic facilities, learn about the family's legacy, and enjoy tastings of Arette's various expressions. Location: Silverio Nuñez 100, Centro, Tequila. To arrange a visit or learn more about Tequila Arette, you can explore their official website. I love their cozy little tasting room—super relaxed, but totally charming. And the tequila? It’s a high-end gem without the high-end price tag. Definitely one to take home and impress your friends with!

La Rojeña Distillery Tour- José Cuervo

Upon arrival, you'll visit La Rojeña, the oldest active distillery in Latin America. Here, you'll delve into the tequila-making process, from the harvesting of blue agave to fermentation and distillation. The tour concludes with a guided tasting of José Cuervo's renowned tequilas. Although I may not be a fan of the majority of their tequila’s, except the Reserva de la Familia, I do recommend taking this tour, it’s full of history, very well done & if you come to Tequila, it’s really a must tour! They have a number of very unique tasting options, found here on their official website.

Tequila Orendain - Tequila Orendain offers a deep dive into the brand's history and production techniques. Tours provide insights into the distillation process and include tastings of their renowned tequilas. The distillery's commitment to quality has earned it accolades, such as the Gran Orendain Reposado being named top tequila at the 2025 London Spirits Competition. Casa Orendain, nestled in the heart of Tequila, Jalisco, is a family-owned distillery with a rich heritage dating back to 1926. Founded by Don Eduardo Orendain González, the distillery is renowned for its commitment to traditional tequila-making methods and offers a range of immersive tasting experiences at its historic La Mexicana facility. Address: Calle Tabasco #201, Centro, Tequila.

Tours are available daily, and it's recommended to book in advance to secure your preferred time slot. For reservations and more information, visit the official Casa Orendain website

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MUSEUMS & GARDENS

These museums provide a comprehensive look into the rich tapestry of tequila's history and its cultural impact on the region. Whether you're a tequila enthusiast or a history buff, these institutions offer valuable insights into the spirit's legacy.

  • Museo Del Tequila

  • Museo Los Abuelos

  • Centro Cultural Juan Beckmann Gallery

  • Hacienda José Cuervo & Gardens

  • Casa Cuervo -is a beautifully restored colonial-style house, ideal for private group events.